A few years ago, my wife and I made the jump from New York to San Francisco, after a long run at Ogilvy, where I crafted campaigns for brands like American Express, IBM, and DHL. Strategy has always been my thing—finding the sweet spot between creative ideas and business goals is what drives my work.

I grew up in St. Thomas, an island paradise that shaped my outlook on life (and makes for great vacations now). After college in New Jersey and a stint in Miami for the food and sunshine, I settled in New York, where I sharpened my strategic chops alongside some of the best in the business.

Now, as Creative Director at Doremus, I’ve led the charge on accounts like LEGO, HP, and Capital One, focusing on elevating both creativity and results. Before Doremus, I freelanced at agencies like FCB and Publicis/Hal Riney, always keeping strategy at the core.

When I’m not working, you’ll find me exploring the world, enjoying good food, or out on the water sailing or diving. My wife, son Miles, and our low-to-the-ground mutt Oscar now call Berkeley home.

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